Introduction To Savings & Investments

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Why Save?  

Often, people save for a specific reason and it's usually the safest way to build up a pot of money.  

It’s less risky than investing, but it offers limited growth. The most you'll earn on the money you save is the interest added. Saving is perfect for people who don’t want to take any risks with their money, and most savings accounts have easy access or are for a fixed term.  

There are many different ways to save, but whichever way you choose, the general idea is the same: to build up some money - savings - that can be used, for example, to make a large purchase such as a new fridge, go on holiday, pay for school fees or cover the cost of expensive times like Christmas.  

Savings also provide security by making sure that some money is put aside for emergencies or unexpected costs. Could also include “whilst saving is a relatively safer option, inflation can erode the value of your money saved over time” 

Where Can I Put My Money?  

There are a number of different savings products available, including easy-access savings accounts, fixed-term deposits and Cash ISAs. Each offers different features, interest rates and access conditions, so it is important to consider which option best suits your financial needs and savings goals.

What's The Difference Between Saving and Investing?  

Saving is often a stepping stone to investing. While many investors start out as savers, it is possible to be a saver without being an investor. 

When someone talks about savings and saving money, it could be referring to a piggy bank on the mantelpiece or a high interest deposit account. Savings are effectively cash or cash instruments, such as deposit accounts or term bonds.  

Investing is what you can do with the savings you have created - if you are looking to generate a return on your money that is greater than what is already available to you through your savings instruments.  

As a saver, you will generally be taking relatively low risks with your money. However, inflation can erode the real value of your savings over time, reducing what your money can buy in the future. 

As an investor you are taking a much greater risk. Not only is the return on offer to you likely not to be fixed or guaranteed, the capital sum you invest is at risk as well.  

So why would anyone want to take such risks? The short answer, of course, is because the potential rewards may be greater, and you want to generate more from your money than is possible by simply leaving it in a bank or building society deposit account. Historically, markets have tended to increase in value over the long term, so investments held for five to ten years are more likely to be worth more than you invested, although this isn’t guaranteed. 

What Should I Do Now?  

Since there are so many different types of savings and investments, and there are potential risks with investments in particular, it is wise to seek expert advice which can be tailored to suit your own circumstances.  

Cash on Deposit Advice is not regulated by the Financial Conduct Authority. 

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